Known as the world's finest designer underwear for men and women, Calvin Klein Underwear was formed in 1982 and would forever alter the way the world viewed, and bought men's underwear. Once a utilitarian product, men's underwear suddenly became an object of desire. New advertising campaigns communicated the message of the updated, sexy designer sensibility that distinguished Calvin Klein Underwear from all others. Each season since 1978, the brand has delivered new lines including basics, basics in fashion colors, as well as fashion-forward, trendy underwear to the marketplace.
Calvin Klein Underwear is synonymous with quality. The fits and fabrications are developed to perfection to preserve the brand's standard of excellence. Men's fabrics range from comfortable cottons to edgy sheer synthetics, as well as fashion trend-forward prints and styles.
Calvin Klein Underwear brand celebrated its 25th anniversary in 2007 with the introduction of the Steel range.